It has often been said we are now in the “Attention Age” and it seems you have less time than ever before to make an impression on a prospective customer.
1. Have a Memorable Name.
If you’re not in business under your own name, select a catchy memorable name. The name doesn’t necessarily have to mean anything it just needs to be memorable: “Google”, “Twitter”, “Bing”, anyone?
2. Have a Memorable Logo.
Get a professional graphic designer to design you a logo that everyone will be able to recognise. Think of any good brand and the chances are that you can visualise their logo – McDonalds, Coca Cola, Levis etc.
3. Have a Memorable Catchphrase.
‘Just do it’ is the catchphrase of Nike. You already knew that didn’t you? Hence why a memorable catchphrase will help your business remain in the back of peoples minds.
4. Use Your Name, Branding and Imagery Across All Social Platforms.
If you’re marketing yourself properly, then you’re going to have profiles for your business on all of the top social websites to help you make money online.
You should have profiles on Facebook, Twitter, Myspace, Linked In, Youtube and others to give potential customers the best chance of finding you.
Keep your profiles consistent with your company blog or website and use the same colours and branding across them all – consistency is the key.
5. And e-mail Signatures, Forum Signatures and Forum / Profile Avatars
Branding doesn’t begin and end with your social media profiles. Use the same images, colours and messages in all of your forum and blog comment avatars and any e-mail messages you send out.
6. Interview Industry Experts
Interview experts in your industry for instant credibility by association and increased brand awareness.
If people see experts are willing to work with your business that puts you, in a strange way, on a similar level to those experts and potential customers will stand up and take notice.
7. Write Press Releases About Your Achievements
Write press releases about the things that your business are doing. These press releases will be picked up by online news channels and help to raise your brand awareness.
Press releases also provide your blog with high quality, authority backlinks which will in turn improve your overall position within the search engines.
8. Write Free Reports & Ebooks
Write free reports and ebooks using your business branding. As long as you provide genuine value in the reports that quality will be associated with your business.
Another tip to get your free report to a wider audience is to use JV Giveaways. There are several new events each month you can participate in and of course, use the same personal image as in your other online profiles.
Remember, you need to be everywhere your potential customers are!
9. Guest Blog on Popular Blogs
If there are popular blogs in your niche that have lots of traffic then you should consider contacting the website owner to see if there are any guest blogging opportunities.
This will give you an opportunity to present yourself and your business to a whole new audience who may not yet have heard of you and is one way a new blog can attract a lot of visitors in a short space of time.
Please Remember This My Friends: Feel it, Believe it, Live it. The Magic Words, "Just Do It"
The Best'
"Starbuck Man"
Randy Flaherty
Starbuckman@gmail.com
Contact: powerman297@hotmail.com
Contact: 320-239-4537
